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5 Simple tips for a successful web conversionGrabbing people’s attention and converting them to prospective customers is the hallmark of a great professional website. To achieve this goal, you need to create a professional-looking and user-friendly site that encourages visitors to sign up for eBooks, consultations, and other services. Be sure your website follows these five rules that make it easier to […]

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5 Simple tips for a successful web conversion

Grabbing people’s attention and converting them to prospective customers is the hallmark of a great professional website. To achieve this goal, you need to create a professional-looking and user-friendly site that encourages visitors to sign up for eBooks, consultations, and other services. Be sure your website follows these five rules that make it easier to convert visitors.

1. Optimize your website for mobile devices

More people are now surfing the web via smartphones and tablets. If you want a piece of this traffic, you need to make your website's design responsive to all mobile devices.

To give your visitors a seamless mobile experience, make sure your website design fits the screen of any device. Additionally, all elements of your website, including inner pages, resources, and call-to-action buttons should be easily accessible. If not, visitors will get frustrated and move to another site.

2. Make it easy for customers to contact you

Displaying your phone number in the upper-right corner of every page and providing a simple contact form is crucial for conversions. While some people prefer not to give up their email address for fear it will be picked off by spambots, it can serve as another contact option for those who hate web forms. At the very least, your customers will have more than one way to contact you.

3. Keep it simple

People don’t always have time to navigate a complicated website, dig through dozens of pages to find a contact number, or figure out what it is that you’re selling. So when it comes to design, simplicity makes sense. When producing a simple website, every page, word, and image you create must have a singular purpose: to get visitors to contact you. Don’t distract them with excessive information, silly games, or flashy animations. Instead, have a nice clean layout so they can quickly understand what you’re offering and can contact you in just a click.

4. Include original photos whenever possible

Imagine having to choose between two different websites that sell the same thing and look virtually the same. The key difference is that one uses real photos of the owner and his or her staff, while the other uses stock images of business people.

By using original and authentic photos, visitors can get a better sense of your company as well as its products and services. It also gives you better control over how you can compose your photos and determine how you want your company to be perceived. So the next time you need images for your website, invest some time and money in having quality pictures taken by a professional photographer.

5. Move social media icons to the bottom of the page

Everyone loves throwing social media icons on their websites. And while it’s not a bad idea to show your credibility, putting social media icons at the top of the page makes your visitors more likely to click on them immediately. When this happens, you just gave them a reason to leave your site and never return, and we all know how easy it is to get distracted on social media.

Instead, place your social media icons at the bottom of the page or in the footer area. Remember, the goal of your website is to convert. If your visitors leave before they get a chance to explore your services, content, and offerings, you’ve lost them before you even had them.

For more tips on enhancing your digital presence, give us a call and leverage our IT expertise for your business today.

Published with permission from TechAdvisory.org. Source.

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All the benefits of syncing your Android device with Google ChromeHaving a wide range of helpful features has made Google Chrome one of the top web browsers in the market today. In particular, its ability to sync data with Android phones and tablets is one of its most useful features, as it makes it easy for users to swap between devices and stay on top […]

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All the benefits of syncing your Android device with Google Chrome

Having a wide range of helpful features has made Google Chrome one of the top web browsers in the market today. In particular, its ability to sync data with Android phones and tablets is one of its most useful features, as it makes it easy for users to swap between devices and stay on top of work and personal tasks. Read on to learn more about the benefits of syncing Android devices with Chrome.

View recently opened tabs on your Android device

This is especially useful when you need to bring your work outside of the office. Here’s how to do it:

  1. Open the Chrome app on your Android device.
  2. Tap the three-dotted menu icon on the upper-right corner.
  3. Tap Recent tabs. You’ll see all the tabs you’ve opened recently while logged into your Google account regardless of device.

Use your Android device to access your computer

For this to work, you need to install the Chrome Remote Desktop app from the Google Play Store on your Android device and the Chrome Remote Desktop extension app on your computer. This will work regardless if your computer runs on Chrome OS, Windows, macOS, or Linux. Each device you want to connect must have Chrome installed, and each Chrome browser must be signed into the same account.

With everything in place, you can remotely control a system that’s turned on, such as your desktop, via your phone. You can move around your desktop, open and edit files, and run programs from your mobile. You could also allow one-time access to give or receive remote support.

Set reminders via Google Assistant or Google Keep

You can use voice commands on your Android phone to set reminders. Simply say “OK Google” or “Hey Google,” or press the mic icon to activate Google Assistant, then say “Remind me to buy milk at the grocery store” or whatever it is you want to be reminded of.

Once the “Add a reminder” screen appears, you can edit reminder details, such as when and where you want to be alerted. For instance, you may want your device to remind you of your grocery list when you enter a grocery store.

Alternatively, you can install the Google Keep extension app in Chrome or the Google Keep app on your Android. To do this, open the app, click the “Take a note” field, type in your reminder, and click the “Remind me” icon. Then click on either Pick date & time (to set when you want to be reminded) or Pick place (to set where you want to be notified).

As long as you have syncing turned on for your Google account, you can use Google Calendar, Google Assistant, or Google Keep on one device to set and get reminders across all your devices.

Send directions from your computer to your Android device

To send driving, walking, or commuting directions from your PC to your Android phone or tablet, do the following:

  1. Click on a specific location on Google Maps, or enter a location in the search field and click on the desired result.
  2. Click on the “Send to your phone” button in the pane on the left side of your screen.
  3. Choose to have the directions sent to your mobile device via text or email.

Find your lost phone

As long as the Wi-Fi or data on your smartphone is turned on, you can find the device by entering “find my phone” in the Google search bar, which will then display the phone’s current or last known location. Click on that to bring up the Android Device Manager interface, from which you can lock or wipe your phone. On top of that, you can also use the Device Manager to ring your device for five minutes — even if it’s set to silent — in the hopes that a kind soul answers it and tells you where you can get your phone back.

Having access to Google Chrome across all your devices boosts your productivity and efficiency. If you want to learn more about how to get the most out of Chrome and your Android device, contact our experts today.

Published with permission from TechAdvisory.org. Source.

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Tips for keeping company mobile devices secureCybersecurity has long been paramount for businesses that utilize digital solutions, but it’s even more essential for today’s distributed workforces. As cloud and mobile technologies continue to prove their value, it’s important that you take proactive steps to manage and protect company mobile devices. Here’s what you should do. Ensure mobile OS is up to […]

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Tips for keeping company mobile devices secure

Cybersecurity has long been paramount for businesses that utilize digital solutions, but it’s even more essential for today’s distributed workforces. As cloud and mobile technologies continue to prove their value, it’s important that you take proactive steps to manage and protect company mobile devices. Here’s what you should do.

Ensure mobile OS is up to date

The updates to Apple and Android operating systems (OS) improve overall user experience, but their most important function is to fix security vulnerabilities. Reduce your business’s exposure to threats by installing updates for all devices as soon as they become available. Don’t delay updates, as doing so gives cybercriminals ample time to exploit vulnerabilities on devices that run on an outdated OS.

Install business applications only

Downloading apps seems harmless. However, lenient policies on what should and shouldn’t be downloaded on company mobile devices could lead to staff installing non-business-related apps, many of which are notorious for malicious advertising codes and other threats. It’s imperative that employees download and install only business applications necessary for their work on their company-issued mobile devices.

Be careful when connecting to public Wi-Fi networks

Emergencies may compel your staff to use password-free Wi-Fi networks in hotels, airports, cafes, and other public places. Connecting to an open network can expose your confidential information and sensitive company data to cybercriminals connected to the same network.

You can avoid this by providing a practical internet data plan, preferably one that includes roaming services, for remote workers. And if connecting to a public Wi-Fi network is really necessary, using a reputable virtual private network (VPN) can help protect your sensitive data. A VPN creates a direct, secure connection for data from your end to your intended point on the internet.

Enable phone tracking tools

Losing a company-issued mobile device is unfortunate. Devices can be misplaced or stolen, but enabling Find My iPhone for iOS devices, GPS Phone Tracker for Android, or any device-tracking app helps users locate lost phones. Some also have the option to delete data on stolen devices. Downloading and setting up such an app takes only a few minutes and it will give you peace of mind knowing that even if your phone is lost or stolen, its contents will not be compromised.

Screen SMS carefully

SMS phishing can be used to trick you into clicking malicious links. Cybercriminals send messages purporting to be from someone you know, asking you to urgently disclose confidential information. Should you encounter such an SMS, you can either delete it or alert your IT department. You can also block unknown senders without even opening their messages.

Mobile devices are becoming more critical to operations. And with more devices open to attacks, businesses must bolster their cybersecurity efforts. Malicious actors will exploit every possible vulnerability and that includes those in unsecured smartphones and tablets. Get in touch with us if you need comprehensive security solutions for your business.

Published with permission from TechAdvisory.org. Source.

The post Tips for keeping company mobile devices secure appeared first on Complete Technology Resources, Inc..

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BYOD vs. CYOD: Which is better for your business?Bring your own device (BYOD) and choose your own device (CYOD) policies have been shown to enhance employees’ flexibility, productivity, and job satisfaction. If you’re thinking of adopting one of these strategies, here are some things to consider. What is BYOD? With BYOD, employees use their own devices, such as smartphones and laptops, to connect […]

The post BYOD vs. CYOD: Which is better for your business? appeared first on Complete Technology Resources, Inc..

BYOD vs. CYOD: Which is better for your business?

Bring your own device (BYOD) and choose your own device (CYOD) policies have been shown to enhance employees’ flexibility, productivity, and job satisfaction. If you’re thinking of adopting one of these strategies, here are some things to consider.

What is BYOD?

With BYOD, employees use their own devices, such as smartphones and laptops, to connect to the company network, access business data and applications, and perform work-related tasks. Since your staff are already familiar with these devices, the need to learn and adjust to a new technology is eliminated. Therefore, your employees can get right to work, which leads to higher efficiency as well as better employee experience.

Also, BYOD gives employees greater flexibility and increased mobility, as it enables them to work anywhere, anytime. They don’t have to be chained to a desk in order to do their tasks. Instead, they can use their smartphones to check emails or their laptops to edit documents even when they’re on the go.

Your business stands to gain a lot from BYOD as well. Aside from enjoying enhanced employee productivity, you can reduce expenses related to owning computers and mobile devices, including maintenance and upgrades. The money you save can be put toward investments to further improve your bottom line.

However, the main drawback of BYOD is the risk involved when you grant employee-owned devices access to corporate resources. If you’re considering adopting BYOD, you must create a BYOD security policy to ensure that your company’s assets are well protected. This policy should outline key elements such as:

  • The applications and data that employees can access from their personal devices
  • The minimum security control requirements for employee-owned devices
  • The implementation of a mobile device management solution that will allow your IT staff to remotely wipe lost or stolen devices of company data

What is CYOD?

CYOD allows users to choose from a list of devices approved by the company. In this regard, CYOD is similar to BYOD — it gives employees freedom of choice. While not everyone may like the selection of available devices, they may appreciate having a say regarding what computer or mobile device they’ll be using for work. You can also offer employees the option to purchase the device from the company, paying in installments or upfront.

For businesses, the biggest advantage of CYOD is security. You can equip devices with security features to ensure that sensitive data is properly protected. However, since you own the devices, the responsibility of spending on security and optimization will fall on you. This may not be ideal for small businesses or those with a limited budget.

Which policy should your company adopt?

Ultimately, the choice between BYOD and CYOD boils down to what your business needs. If you’re operating on a tight budget, a BYOD policy is the right option for you. On the other hand, CYOD is perfect if you want to ensure the security of your data and other company assets.

If you still need more information to help you make a decision or you just need guidance on all things related to business IT, give our experts a call today.

Published with permission from TechAdvisory.org. Source.

The post BYOD vs. CYOD: Which is better for your business? appeared first on Complete Technology Resources, Inc..

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